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CRM for Pharmaceutical Industry | SalesBabu CRM

Being a Pharmaceutical company, you should always focus on building up lifetime value of doctors, chemists & stockists and CRM for the Pharmaceutical Industry always plays an important role. It helps to keep all the data of doctors, stockists & distributors on one single platform, precisely all the information that can be useful to the organization & its Medical Representatives (MR’s). In addition, the database can be segregated by various parameters e.g. geographically or individually. The system facilitates the effectiveness of all work forces, from the MR’s to the complete team & to the corporate level managers. Accessibility of information is very easy & can be viewed anytime & anywhere.

Pharmaceutical Industry is the golden sector, where companies always try to build lifetime relationships with stockiest, chemists & doctors. CRM for Pharmaceutical Industry plays an important role which helps companies to maintain lucrative data related to Doctors, Stockist & Distributors on a single screen. Moreover, it can segregate information at different levels and can track of Medical Representatives work and their work productivity. Additionally, databases can be bifurcated at different levels. CRM enables companies to do data segregation on different parameters either geographically or individually. CRM enables companies to streamline their entire work forces and allow you to keep a vigil eye on MR’s team.

Pharmaceutical CRM is a robust tool which always focuses on basic requirements of a Pharmaceutical companies and their operational work pattern. CRM can manage & synchronize the entire sales business along with the tracking of product awareness among doctors. Pharmaceutical CRM can reduce the complexity of product sampling with stockiest chemists.

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Barriers in Pharmaceutical Industry

  • How to track product awareness at different levels?
  • How to manage Pharmaceutical channel tier?
  • How to handle sample distribution @ micro level?
  • How to Track & Manage MR’s monthly work plan?
  • How to manage business territory?
  • How to enhance MR’s productivity?
  • How to do competitor analysis?
  • How to make & execute product strategies in the market?
  • How to define your product market?
  • How to maintain a Chemist Cycle?
  • How to manage Marketing Campaigns of your product?

How SalesBabu CRM helps the Pharmaceutical Industry?

SalesBabu CRM On-Demand Pharmaceutical CRM specially designed for pharmaceutical and Medical Sales and MR reporting, SalesBabu CRM helps pharmaceutical companies reduce operational costs and streamline the entire sales funnel.

Channel Management

SalesBabu CRM enable organizations to do lucrative interaction with their channel partners, distributors, chemists & stockist. That makes their relations more cordial and helps them to take of Product feedback from market.

Enhance Dealer& Distributor Relation & Sales Business

SalesBabu CRM for Pharmaceutical Industry provides a better visibility on the entire Dealer& Distributor & channel tier of stockist and medical giants. This helps you to maintain & enhance never ending relationships with your sales Channels.

Track & Schedule Medical Representative Work

SalesBabu CRM understands that the Sales process is a crucial tier of your business and companies want to keep a vigil eye on their MR’s team and their work effort. SalesBabu CRM enables you to track and synchronize the entire task at Micro Level and allows organization to keep a track of productivity of the MR’s Work.

Lucrative Client Database

SalesBabu CRM helps you to maintain the entire database of Doctors, healthcare giants, chemists, hospitals and Distributor channels which keep all micro level information. This helps you to keep the entire database on a single platform which will be available at any time from anywhere.CRM for Pharmaceutical Industry maintains the lucrative business database which leads to increased revenues.

Streamline & Increase Sales Business

SalesBabu CRM for Pharmaceutical Industry enables companies to manage Entire Sales Business on a single screen and streamline the entire sales process from initial Lead Management to till Order Processing.

SalesBabu Pharmaceutical CRM, specially designed to resolve the operational issue in pharmaceutical companies and allow companies to reduce their operational cost and help them to increase their business revenue.

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Pharma CRM Brings Enormous Benefits For Pharmaceutical Businesses

Online CRM in pharma industries is centralized to get the data of drug manufacturers via the website, email, mobile, and other modes of communication channels. Whenever your employees login to cloud-based CRM applications, they would be able to retrieve correct information about the products and services you provide to the customers. With a Pharma CRM system for your Pharmaceutical business, you can declare the existence of your newest medications, and organize staff work for maximum productivity. 

Few key advantage of Online CRM for Pharmaceutical Industry

#Automated Campaign Management

Generally, the pharma company needs to popularize various products and services to get customers’ attention. To promote and boost your business Campaigns is an efficient way. But, to run the marketing operation when you opt for a tool, you will have add on benefits. A cloud-based Pharma Marketing software offers exclusive ways to run an automated campaign smartly. The high-quality features of Pharma CRM support the sales team to execute well-planned marketing activities to drive more sales.

#Build A Strong Connection With Customers

Cloud-based CRM for the Pharma industry provides better visibility on all dealers, distributors, and channel tier. This helps you to maintain & enhance connection with your potential customers. With the reminder and follow up facility, it is easy to get a reminder alert when the service expires. Thus, you can communicate with the customer and offer the renewal packages. Additionally, you can send personalized messages to your potential customers from an online Pharma CRM on special occasions which is essential to make a strong connection between you and your audience.

#Integrated Customer Database

One of the main objectives of the Pharma CRM is, it stores your customer data and allows you to retrieve the data to take appropriate actions. This type of system supports your sales reps to save time while communicating with the customers. Besides, with a huge database, you do need to worry about the bifurcation of all the data. The system will perform the actions for you so you can effectively use the details and boost your growth. 

#Operational Management 

A customized CRM offers specific features to manage operational activities including sales forecast, supply chain management, quality control, and many more. With the help of this functionality, it allows you to manage your operational task efficiently so that you can deliver quality customer services and increase ROI. Organized operational management enables you to increase productivity. As a result, you can use the time to present customized solutions to your customers effectively.

#Offer Improved Customer Services

Standard customer service is the key to success for any business. Especially, when you are in the pharmaceutical business, it is essential to deliver world-class customer service to get repeat business from your customers. A customer relationship management software will allow efficient management of customer databases and provide them customized services. For example, in the case of a previous query, the system will fetch all data within seconds. So, it is much easier to analyze the issue and offer satisfactory service to the client. 

#Well Optimized Products and Services

When you need to keep a huge stock for a business, such as Pharmaceuticals, CRM will help to manage the inventory efficiently. The minute data of various drugs can be stored securely through CRM. And, it is easy to collect the details when necessary. Also, you will be able to identify the products and services that are customized for clients. Moreover, CRM will allow you to save customer preference so that it is easier to deliver better services next time.

#Customized Approach

You never predict where your customers are and from where they connect with you. Significantly you can not keep a track of all your clients through social networking forums. If you miss any important update, your competitors will use the opportunity to grab the client. CRM is profoundly customizable. So, you will be able to see when your lead has converted into prospects. In addition, this approach will help you to deliver a customer-centric approach to all your potential clients.


So, it is obvious that when you want to deliver better a customer-focused service, online CRM is the best option for you. Apart from offering improved customer services, you can execute other important tasks for your pharma business like Optimize products & services, efficient, operation management, run marketing campaigns, and many more. Hence, pick the right Pharma CRM solutions for your business, and boost customer satisfaction. Also, you can customize CRM as per your business needs.