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Why do you need to integrate an order management system (OMS) with an eCommerce website

Why do you need to integrate an order management system (OMS) with an eCommerce website

Any e-retailer will tell you how boring and mundane it is to manually place supply entries in an excel sheet. There is nothing quite so tiring as capturing complete sales channels, modifying quantities, placing entries and yet running out of stock unprepared.

Unfortunately, e-commerce operators are not the only affected by the manual processing plight; suppliers also get affected by this. Whether e-Commerce is taking orders from various sales channels to keeping warehouses stocks updated, they’ve got a lot on their platter.

There is always a possibility of errors in manual processing that may affect business. This is the reason why utilizing automation is essentially for e-retailers and suppliers looking for smoother operations. 

The ordering of goods and services can be smooth with order management systems (OMS) software. From managing stock and information about vendors to automating inventory deliveries based on customer or production demand, OMS brings out new and innovative solutions for businesses operating in different channels. It’s a smart move, as long as you select a suitable provider.

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What does the Order management system do?

#Integrating shipping service supports timely delivery of products

Time management is the key, and retailers are finding it harder than ever to meet deadlines. With e-commerce brands like Amazon and Flipkart setting order delivery standards so high, it has become more of a compulsion than a need to deliver orders timely. For example, Amazon offers free two-day shipping for Amazon Prime customers and has even started offering same-day delivery. Due to this, small and medium scale retailers need to be more alert and punctual about ensuring timely delivery of goods, which can be a challenging and difficult task if they do not have an automated system.

You’ll save energy and time generating shipping labels and choosing carriers if you integrate your shipping services into your sales workflow. Today, many order management system solutions smoothly integrate with top brand shipping partners and several others. Be it, your catalog or your warehouse, your e-store order management systems match the right inventory with accurate numbers and details of the product to your customer.

For your customer’s order management system can also track shipments and separate a unique tracking number, easing both you and the customers to track the order throughout the fulfillment process. On all the channels this service also simultaneously updates the shipping information.

Another benefit of shipping integration with OMS is that it saves you from the boring and repetitive activity of tracking labels and invoices. Automatically it generates shipping labels along with customers’ information like name and address. In the instances of bulk orders, shipping integration can save you large amounts of time.

#For smooth business transactions sync Inventory management with OMS

For any company, the main objective is to get customers to buy your product. However, you are likely to miss out on potential consumers if your back-end is not efficient, or your inventory isn’t integrated with OMS.

Inventory that is not synced with OMS creates issues because it’s challenging to manage orders that are refunded due to discontinued or out-of-stock products. It would hurt your business in the long run if this were to occur frequently. A proper syncing of an OMS solution with your inventory ensures orders are always fulfilled based on their requirements.

#OMS enhances the scalability and revenue margin of a business

The ultimate goal of all businesses is to boil down the profit margins, generate revenue, customer satisfaction, and retention rates. Thus, retailers dealing in Omni channels have to see what the order management system does for the fulfilment process.

OMS simplifies customer orders by easing retailers to alter products as they wish; making it smooth for retailers to remotely access inventory. This enables retailers to minimize the cost of shipping as well as speed up the delivery time.

You can also track the cycle time to improve order processing. The flow of the products can also be monitored so that there are fewer returns and cancellations of products.

With a centralized OMS solution, you can make sure customers purchase and receive the order exactly as they intended while ensuring you significantly boost profit.

#Permits retailers to concentrate more on key aspects like marketing & promotion

From marketing the business to serving the customers while tracking storehouses, work of retailers with tight schedules and increasing demands from customers. Management and sales reps in B2B marketing benefit from accurate sales insights.

One of the key attributes of an order management system is that salespeople have in-depth order histories at their fingertips that help them to better understand customers and the kinds of products they’re searching for. 

Additionally, having complete data of sales at their fingertips enables them to make informed decisions when providing offers, prices and promotions to consumers. Automation will leave no space for any errors that can create future problems. You can consider OMS as an ideal system for all the one-man armies out there that are dealing with multiple storefronts.

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